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Leading Indian entrepreneurs to soon be investors on reality TV show, The Vault

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At first glance, iProspect India’s CEO Vivek Bhargava, People Group’s founder and CEO Anupam Mittal and The Beer Cafe’s founder and CEO Rahul Singh seem to have nothing in common but the success of their respective ventures. These entrepreneurs are now set to come together as investors at The Vault, a one-of-its-kind Indian reality show! Both Vivek and Rahul will be amongst the main investors on The Vault, while Anupam will be associated with the show as a guest investor.

Speaking on the announcement, Jatin Goel, Creator, The Vault, said, “The Vault has been conceptualised as more than just another avenue of investment for aspiring entrepreneurs. It is meant to be a platform that will help develop a robust start-up ecosystem that fosters innovation and drives growth for promising business ideas irrespective of the sector they operate in.”

The show will curate and present 50 of the most innovative, disruptive and even outlandish business ideas to emerge from Indian households. The investors will draw upon their own entrepreneurial experiences to evaluate each pitch on aspects such as innovation, novelty, growth prospects and viability of the idea before deciding on whether they want to invest in it or not.

Commentimg on the announcement Bhargava said, “With the world we live in rapidly going digital, it is no longer just about digital marketing. The digital medium is today playing the role of a catalyst and multiplier across every single facet of the economy. I am really excited to be a part of The Vault, and firmly believe I will be able to help entrepreneurs gain a competitive advantage through my digital expertise.”

“My own venture started off as a dream and I know first-hand the kind of hardships any entrepreneur can face. I have full faith that the platform The Vault provides will give wings to many an entrepreneurial dream in the country,” said Rahul Singh.

Speaking about the show, Mittal agreed with his fellow investors on The Vault, adding, “Having been an entrepreneur myself, I have been actively involved in the country’s start-up landscape and have funded several promising ventures in my own personal capacity. The Vault, apart from its obvious infotainment value, is also a social responsibility aimed at nurturing entrepreneurship across the country by educating viewers about how businesses are often created from scratch with nothing but a vision to change things.”

Source :Brandequity

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