Dunkin’ Donuts has contracted Grofers‘ delivery service for its out-of-store push. Its a move that is expected to help the American brand increase consumption in India.
Initially, the brand will deliver only fresh donuts. However, the chain is considering scaling it up to its other menu items subsequently. “We have tied-up with Grofers and we hope it is going to be a big success and will open more options for us,” said a company official.
In India, Dunkin’ Donuts is managed by Jubilant with 61 restaurants in 21 cities.