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EazyDiner raises USD 3 m for major upgrade & expansion


Its launching in Mumbai this week, with Pune & Bengaluru by year-end & a national footprint of 12 cities & Dubai too.

EazyDiner has raised a second round of funding, this time three time larger than its original seed fund. It raised USD 3 million from Saama Capital and existing investor DSG Consumer Partners.

EazyDiner is launching operations in Mumbai this week, followed by Bengaluru and Pune later in the year. Money raised will be used for geographical expansion to 12 cities by end of 2016 and Dubai as well as technology upgradation, said the company’s co-founder and senior vice president, Rohit Dasgupta.

Last July, EazyDiner raised a seed round of USD 1 million from DSG and Gulpreet Kohli, ex-managing director of Chrys Capital.

The Delhi-based company offers real-time table bookings at restaurants at five-star hotels and stand-alone restaurants, deals with every reservation, insider tips, critic reviews, as well as a dining loyalty program for diners booking through its platform.

“Our belief is that a focused reservation play in India is a huge long-term opportunity,” said Ash Lilani, managing partner and co-founder, Saama Capital. This is Saama’s first investment in the table booking space, but second for DSG that has invested in Singapore-based company, Chope.

EazyDiner expects to achieve with 10,000 diners or 2500 reservations in Delhi-NCR this August, marking a growth of 25 times since its launch in January this year. 25% of bookings are made through its app on iOS and Android. Monthly revenues stand at INR 50 lakh.

“No one was offering a real time reservation system in India,” said Deepak Shahdadpuri, managing director, DSG.

Domestically EazyDiner competes with DineOut and Zomato. The latter acquired US-based NexTable in April with plans to offer table bookings in India, Australia and UAE.

Source: Economic Times

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