BLUE STAR LTD.
COMPANY PROFILE:
Blue Star is India’s leading air conditioning and commercial refrigeration company, with an annual turnover of over ₹3200 crores, a network of 35 offices, 5 modern manufacturing facilities, 2500 employees, 2200 dealers and 500 retailers. Blue Star’s integrated business model of a manufacturer, contractor and after-sales service provider enables it to offer an end-to-end solution to its customers, which has proved to be a significant differentiator in the market place. In fact, every third commercial building in the country has a Blue Star product installed.
Blue Star’s other businesses include marketing and maintenance of imported professional electronics and industrial products and systems, which is handled by a wholly owned subsidiary of the Company called Blue Star Engineering & Electronics Ltd.
Blue Star has business alliances with world-renowned technology leaders such as Rheem Mfg Co, USA; Hitachi Medical Corporation, Japan; Carel, Italy; Danfoss, Denmark; Bitzer, Germany; Emerson, USA; Aeroflex, USA; Kitz, Japan; and many others, to offer superior products and solutions to customers.
The manufacturing facilities at Dadra, Himachal, Wada and Ahmedabad, which use modern, state-of-the-art manufacturing equipment to ensure that the products have consistent quality and reliability. The Company’s mainstay of product development and R&D has been energy efficiency, coupled with eco-friendly and sustainable products.
In accordance with the nature of products and markets, business drivers, and competitive positioning, the lines of business of Blue Star can be segmented as follows:
Electro Mechanical Projects And Packaged Air conditioning Systems
Cooling Products
Professional Electronics And Industrial Systems